👋🏼 I’m Alicia, a rising Senior at Columbia University studying Film, with concentrations in Business and Stats. I care about telling stories that move people and building spaces where those stories can spark something real.

 

At Columbia, I started Brand Summit, a 300+ person and growing platform bringing together students, storytellers and people working across brands and new media. I’m also building Pulse, a student-run digital go-to-market agency working with brands on creative strategy and audience growth.

Outside of school, I direct short films My most recent being Graduation with guidance from filmmaker Tony Bui.

Previously, I worked in Revenue & Strategy at HBO Max, where I became interested in how content, audiences and distribution shape one another. More recently, I worked at Strategy& on growth and value creation.

Lately, I’ve been thinking a lot about the future of media: how stories travel, how technology changes the way we create, and what becomes more valuable as the barriers to creation fall.

Let's connect!